Since the end of 2022, tech companies, and even non-tech companies, have been clamoring to pile AI into their services. Despite what many people say about not liking AI, plenty of people are still using it every day, making it a key offering. Not only that, but for public companies like Meta, the inclusion of AI does very well with investors, so that’s another reason it’s being added.
While the most common chatbot people talk about is ChatGPT, which is pretty faceless, there is demand for AI chatbots with a face, this is why people use tools like Character.ai and Replika. One of the only big tech firms that has gone down this route is Meta, which lets you create and share AI characters.
To date, some of Meta’s apps, like Messenger, allow you to chat with these AI personas but you can’t do that yet in the stable version of WhatsApp. The company is now testing it with the Android Beta and when it’s ready, it should make a more seamless experience across Meta’s applications.
Many of the popular bots that people use including ChatGPT, Gemini, and DeepSeek are faceless and offer the same tone out of the box. To be fair to Gemini, it does allow all users to create Gems now, and they actually offer a bit more flexibility than just creating characters to talk to like in Messenger.
The chatbots in Messenger have the benefit of being in the Messenger app, which most people use and giving them a personality and making them feel like an “AI person” fits better in Messenger.
Whether we really need these AI bots in Messenger is still up for debate. It’s quite a new feature and some people may find some good uses for them, but as mentioned, they don’t seem as flexible, or provide as detailed responses as custom bots made on Poe or Gemini Gems. They are definitely for having casual conversations with.
WhatsApp’s new AI chatbot creator
We’ve known that the chatbot feature was coming to WhatsApp for a long time already. WhatsApp beta for Android 2.25.1.26, released in January, included the feature for some beta testers. With the latest WhatsApp beta for Android 2.25.18.4, it seems like WhatsApp is trialing the feature with members of the public, suggesting its release is imminent.